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Senior Digital Media Analyst - Contract


Location:
Greensboro
Language(s):
Only English Required
Job Ref:
CT2820128
Company:
Harnham
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Job Description

Senior Digital Media Analyst - Contract

Greensboro, NC

This is an exciting opportunity for a Senior Digital Analyst, with strong experience in Tableau, to take lead on data-driven, highly strategic web and digital analytics projects for industry-leading eCommerce brands. You will delve into web analytics platforms (Google Analytics, Adobe Analytics) and build reports and dashboards in Tableau, to really make an impact to the digital performance strategies of blue chip brands. The company is one of the fastest growing, most pioneering agencies world-wide, with the data and analytics at the heart of everything they do. After some gigantic recent client wins, they've some exciting media analytics projects in store for a Senior Digital Analyst.

The role:

As Senior Digital Analyst, you will get the chance to work directly with the client to make strategic recommendations on paid media campaigns and partners, and turning raw data into actionable insights. You will work hands on with web analytics tools (Google Analytics, Adobe Analytics), have the chance to broaden your horizons across paid search, paid social, video and display media. You'll be the go-to analytics consultant for clients providing them with in depth insight.

You can expect to:

  • Analyze holistic media performance data across multi-channel campaigns (SEO, SEM, display, social)
  • Build dashboards in Tableau and present to clients
  • Utilize web analytics tools (Google Analytics, Adobe Analytics) on a daily basis
  • Make strategic recommendations and provide insight
  • Organize data trends and look at ways to unlock new data sources
  • Provide in depth analytics and performance reports on strategies and campaigns to stakeholders
  • Perform A/B testing and multivariate testing

Your Skills and Experience

  • Working commercial experience with tools such as Google Analytics or Omniture
  • Advanced Microsoft Excel Skills
  • Deep knowledge of cross-channel digital marketing campaigns
  • Dashboard development experience
  • Ability to pitch findings and ideas to clients

SALARY AND BENEFITS

Dependent on experience

HOW TO APPLY

Please click 'Apply Now' above.

KEYWORDS

Google Analytics, Adobe Analytics, SQL, Python, Excel, MS Excel, Insight, insights, shopper, customer, analytics, technology, campaign, Tableau, CRM, database, acquisition, retention, marketing, digital, SEM, SEO, paid search, display, dashboard, Omniture, site catalyst, web analytics, CoreMetrics, webtrends, website, Google Tag Manager, Tag Manager, Dynamic Tag Manager, HTML, CSS, Java Script, Flash, JQuery

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Requirements
Google Analytics, Adobe Analytics, SQL, Python, Excel, MS Excel, Insight, insights, shopper, customer, analytics, technology, campaign, Tableau, CRM, database, acquisition, retention, marketing, digital, SEM, SEO, paid search, display, dashboard


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